A Physio, with a teaching degree then went on to do a business marketing diploma. He now owns a chain of Physio practices and get this, doesn’t even need to work in them much anymore, preferring to spend time with his family. Well, show me a Pilates practitioner that has hit those heights, go on.
The aforementioned Physio, Paul Wright has now shared his secrets with his free little ebook, outlining seven reasons why health businesses make poor profits.
I like this part,
“It is also interesting that the clients that whinge the most about the price of your service are the ones that drive up in the BMW and live in the biggest houses – however do not get into the habit of worrying about if your patients can afford your services – you studied a long time to be great at what you do and you should be financially rewarded for your time.”
He then goes on to spruik the thing you should buy from him to solve all these problems, so whether you take that advice is up to you. I just wanted you to know this book exists and start thinking about these issues, for your own financial viability etc.
